Sound effects used properly and produced for the listening environment will build engagement with your listener whether it’s a radio ad, Message on Hold promotion, or training. Layer your message with voice, music and sound effects to encapsulate your audience and deliver a lasting message. Our brains use a multiple sensory modality to connect sounds and images. Sound effects help to create a lasting impression.

In a world of push notifications and self-service it’s important to make sure your client is moving through the process. Using beeps and tones and other custom audio sounds will help to communicate status updates with your client. From topping up minutes on a prepaid cell phone to updating a devices network settings or just holding them in queue while the system updates their device, we can create a sound scape to match your activity.

Memory works best when all senses are affected. Custom audio logos can be the last piece to solidifying your brand identity. Whether used for live chatting, radio spots, phone systems, or podcasts an audio logo is a quick reminder of the brand identity – capturing the essence of a brand.

At Holdcom we can work with you to create the custom audio logo that perfectly fits with your brand. Once you begin using your audio logo you’ll see that the opportunities to use them are endless.