Restaurant and Catering Overview
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Audio marketing is a key strategy that restaurants and catering facilities rely on to communicate, inform, and educate callers and guests. Professionally scripted and produced voice prompts help callers more efficiently navigate phone systems. Message On Hold provides the perfect medium to transform passive hold time into informative communication time. Overhead music and announcements improve the dining experience while increasing guest satisfaction. Professionally produced voice overs enhance a range of guest services and administrative initiatives and strategies. The well-tailored use of audio has allowed restaurants to improve guest services, boost public relations initiatives, and grow customer acquisition, loyalty, and engagement.
Holdcom has a range of audio marketing services to suit the needs of the largest restaurant chain as well as the budget of a single, smaller restaurant. A variety of systems and service levels are available that can be customized for any facility requirements. Autoattendant and IVR voice prompts, Message On Hold, Music On Hold, and Overhead Music, are some of the services we have been providing to restaurants and catering facilities throughout the United States since 1988. Speak to a Holdcom representative about your specific requirements or challenges.
Five Ways Hospitality Properties Can Use Audio On The Internet
Be sure to scroll down to see Testimonials, Case Studies, Partial Client List, and Music Themes for Your Industry
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Restaurant and Catering Testimonials
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My partners didn’t believe in message on hold – but once I used it, the response I got was tremendous. People don’t seem to mind waiting on hold. It’s long enough where you can hear most of it, short enough where you get the important bits and pieces. I can’t recall how many times people say ‘Oh! I didn’t know the train goes right by your place' or 'I didn’t know Oktoberfest started already,’” all because my message on hold program informed them. A local restaurant might be small potatoes compared to some of Holdcom’s bigger clients, but I always treated as someone special – that is how I want my customers to feel – sitting at my table, or even on hold, or on line.
Lee Tremble, The Iron Horse
Tracey, I am truly impressed with your customer service. I did receive the file and it has been uploaded. I think it sounds great. Thanks for all your help.
Michael Swartz, The Melting Pot Restaurant
Until now, our challenge after receiving a new customer order for Wait List Manager was to obtain a professional voice recording in the specific formats required for the telephony systems and to have that voice recording delivered quickly. Holdcom made the voice ordering process completely painless. With Holdcom, we can now place an order through their online ordering system, select the voice talent, and specify special recording or pronunciation requirements.
Bob Walter, Queuent
The spot is on. Very pleased with the work, turn around time and support. Good doing business with you and hope there will be more. Give our thanks to all involved.
Michael & Patty Griffey, Abingdon Manor
Message On Hold has offered us the flexibility to create messages that our guests receive during that awkward period of having to place a guest on hold for whatever reason. Many times we hear from that they have learned something new about us. We change the message often enough that it is always fresh and informative. We are very Happy with Holdcom, and this is why we have used them for so many years. Thank you for being a wonderful marketing partner to us!
Diane Carr, Bernards Inn
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Case Study - Iron Horse Restaurant: Putting Out The Fire
The Challenge: The Iron Horse, a landmark neighborhood restaurant in northern New Jersey, suffered a severe fire just before the Christmas holidays. It caused them to close down all operations for over three months with no date set for re-opening. As a raving fan of Message-On-Hold, updating a minimum of four times per year, the owner of the Iron Horse, Lee Tremble, wanted to use his system to communicate with his clientele to keep them in the loop about restaurant status and projected re-opening dates.
The Solution: In the initial days after the fire, when calls were coming in at a rapid pace, a script was quickly crafted that allowed Lee to record a reassuring message for his Message On Hold system. At the same time, a script was written for Lee to record a heartfelt thank you and holiday greeting to his customers that was combined as a web-based audio greeting card, that was emailed to his client base. Overwhelmed with insurance adjusters and contractors, Lee did not have the time to come to Holdcom's studios, so he was directed to use an iPhone App which allowed him to record and send an audio file to Holdcom. At Holdcom, the production team cleaned up his audio file and mixed it with appropriate music, so it could speak to callers on hold within hours. As the days of rebuilding turned into weeks and months, Holdcom Script Consultant Megan, worked with Lee on a regular basis, writing scripts that were meant to inform callers about progress, while readying them for the eventual opening and keeping the name (and the brand) The Iron Horse, alive. As the fire came just before Christmas, Lee was able to intersperse personal messages along with the professionally recorded sections, that sent Happy Holiday sentiments, promoted local Christmas charities, and thanked the community for their support. The system that had, and will, inform customers about menu items, hours, and special events, had for a time, become a critical communication's link from Lee and his restaurant, to his clientele. |
Case Study - Queuent Uses Professional Voices to Ease Restaurant Wait Time

The challenge: Even the most organized restaurants have real life wait time as tables are setup. Queuent, developed Wait List Manager, which allows guests to use their mobile phone as a pager, instead of using the common coaster buzzer, enabling them to leave the restaurant while they wait for their table. Queuent needed professional custom prompts to make their innovative pager system effective and professional.
The Solution: Queuent turned to Holdcom to produce greetings for each restaurant recorded by voice talent. “Until now, our challenge after receiving a new customer order for Wait List Manager was to obtain a professional voice recording in the specific formats required for the telephony systems and to have that voice recording delivered quickly,” according to Bob Walter at Queuent. “Holdcom made the voice ordering process completely painless. With Holdcom, we can now place an order through their online ordering system, select the voice talent, and specify special recording or pronunciation requirements.” |
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