Audio marketing is a key strategy that hotels and resorts rely on to communicate, inform, and educate callers and guests. Professionally scripted and produced voice prompts help callers more efficiently navigate phone systems. Message On Hold provides the perfect medium to transform passive hold time into informative communication time. Overhead music and announcements improve the in venue experience while increasing guest satisfaction. Professionally produced voice overs enhance a range of guest services and administrative initiatives and strategies. The well-tailored use of audio has allowed hotel properties to improve guest services, boost public relations initiatives, and grow customer acquisition, loyalty, and engagement.
Holdcom has a range of audio marketing services to suit the needs of the largest hotel or resort property as well as the budget of a smaller venue. A variety of systems and service levels are available that can be customized for any facility requirements. Autoattendant and IVR voice prompts, Message On Hold, Music On Hold, and Overhead Music, are some of the services we have been providing to properties through the United States since 1988. Speak to a Holdcom representative about your specific needs.
Be sure to scroll down to see Testimonials, Case Studies, Partial Client List, and Music Themes for Your Industry
Case Study - Thayer Lodging Group Communicates with Character
The Challenge: Thayer Lodging Group wanted to give a creative, interactive presentation highlighting its nationwide conference centers to businesses. Thayer created a PowerPoint presentation with a “Gold Rush” theme that referenced the Old West, complete with an interactive map of the group's conference centers.
The Solution: Holdcom’s team of script writers, producers, and voice talent were able to write and record a script that, like the presentation, referenced the Old West and Gold Rush Era. A character voice was used to achieve an authentic western accent, and the script included expressions like “y’all,” which further helped transport the audience into the Old West. The script encouraged the attendees to “explore” the conference center map and search for “gold”—special promotions hidden within the map, like passes for free meals.
Hotel and Resort Testimonials
My partners didn’t believe in message on hold – but once I used it, the response I got was tremendous. People don’t seem to mind waiting on hold. It’s long enough where you can hear most of it, short enough where you get the important bits and pieces. I can’t recall how many times people say ‘Oh! I didn’t know the train goes right by your place' or 'I didn’t know Oktoberfest started already,’” all because my message on hold program informed them. A local restaurant might be small potatoes compared to some of Holdcom’s bigger clients, but I always treated as someone special – that is how I want my customers to feel – sitting at my table, or even on hold, or on line.
Lee Tremble, The Iron Horse
Tracey, I am truly impressed with your customer service. I did receive the file and it has been uploaded. I think it sounds great. Thanks for all your help.
Michael Swartz, The Melting Pot Restaurant
Until now, our challenge after receiving a new customer order for Wait List Manager was to obtain a professional voice recording in the specific formats required for the telephony systems and to have that voice recording delivered quickly. Holdcom made the voice ordering process completely painless. With Holdcom, we can now place an order through their online ordering system, select the voice talent, and specify special recording or pronunciation requirements.
Bob Walter, Queuent
You guys have been great. Great customer service, etc. If you have a survey or need a "reference" for your site let me know! I'm impressed.
Thomas Khammar, Power Property Management
Message On Hold has been very beneficial for us. It has provided the perfect opportunity to inform callers about all they can experience at our parks. We see this service as one of our most effective marketing tools. Being a state agency, the image we convey to our callers is very important to us, and Holdcom provides us with a great image. The Holdocm personnel that we work with has always been great. They have walked me through tall the processes needed to provide the best experience for our callers. They remind me when it’s time to update the scripting and they provide me with plenty of lead time to make my changes. I appreciate all the help they provide with the copy.
Karen Miller, Kentucky State Resort Parks
The spot is on. Very pleased with the work, turn around time and support. Good doing business with you and hope there will be more. Give our thanks to all involved.
Michael & Patty Griffey, Abingdon Manor
Message On Hold has offered us the flexibility to create messages that our guests receive during that awkward period of having to place a guest on hold for whatever reason. Many times we hear from that they have learned something new about us. We change the message often enough that it is always fresh and informative. We are very Happy with Holdcom, and this is why we have used them for so many years. Thank you for being a wonderful marketing partner to us!
Diane Carr, Bernards Inn
A professional Message On Hold lets our customers know that we care about them. Have you ever called a company and been put on hold and heard dead silence? You are unsure if you call has been disconnected or if you are in fact still on hold. Our Message On Hold allows our customers to hear all about our products and services especially new products or programs that we are excited to announce.
Wendy Ferner Corporate Coffee Systems
Hotels & Resorts Marketing Message Samples
(Click on the play button left of the business name to hear a sample of one of their Message On Hold programs)
Hotel and Resort Clients
Adams Run Apartments Belz Enterprises Bernards Inn Best Western BR Guest Clinton Inn Hotel Comfort Suites Country Hearth Inn Country Inn & Suites Courtyard By Marriott Crowne Plaza Hotel Days Inn Doubletree Hotel Embassy Suites Hotel Essex & Sussex Flagship Resort The Galman Group H & W Management Hampton Inn & Suites Halifax’s Waverley Inn Hampton Inn Hilton Hilton Garden Inn Hilton Little Rock Metro Center Holiday Inn Holiday Inn Express Westminster Hotel Howard Johnson Inn at Lambertville Station The Manhattan Club – New York The Manhattan Club - Allentown Park Central Hotel Peabody Hotel Group Ponds at Fox Hollow Prime Hotel & Suites Quality Inn Radisson Hotel Ramada Plaza Hotel at JFK Regency Towers Residence Inn By Marriott Ridgeway Inn Royal Suites at Atlantic Palace Sedgwick Station Sheraton Sheraton Crossroads Hotel Sheraton Suites on the Hudson Sherry-Netherland Sleep Inn Southwest Inn at Sedona Super 8 Toscana Country Club Valley Forge Towers North
Popular Music Themes For On Hold Marketing For Hotel Industry
hotels and resorts rely on to communicate, inform, and educate callers and guests. Professionally scripted and produced voice prompts help callers more efficiently navigate phone systems. Message On Hold provides the perfect medium to transform passive hold time into informative communication time. Overhead music and announcements improve the in venue experience while increasing guest satisfaction. Professionally produced voice overs enhance a range of guest services and administrative initiatives and strategies. The well-tailored use of audio has allowed hotel properties to improve guest services, boost public relations initiatives, and grow customer acquisition, loyalty, and engagement.
Thayer created a PowerPoint presentation with a “Gold Rush” theme that referenced the Old West, complete with an interactive map of the group's conference centers.
My partners didn’t believe in message on hold – but once I used it, the response I got was tremendous. People don’t seem to mind waiting on hold. It’s long enough where you can hear most of it, short enough where you get the important bits and pieces. I can’t recall how many times people say ‘Oh! I didn’t know the train goes right by your place' or 'I didn’t know Oktoberfest started already,’” all because my message on hold program informed them. A local restaurant might be small potatoes compared to some of Holdcom’s bigger clients, but I always treated as someone special – that is how I want my customers to feel – sitting at my table, or even on hold, or on line.
Adams Run Apartments