HOLDCOM is proud to recognize The Kentucky State Resort Parks as our Client of the Month for April 2007, a recognition well deserved, as they are justifiably known as “the nation’s finest state park system.” The Kentucky Department of Parks offers 17 state resort parks – more than any other state – and HOLDCOM provides Message-On-Hold services for each location.
Featuring full-service lodging and a wide array of amenities, Kentucky’s resort parks were developed to bring unexpected comfort and recreational opportunity in the midst of unadulterated nature. Whether you enjoy biking, hiking, canoeing, fishing, swimming, horseback riding, sight-seeing, or golfing, The Kentucky State Resort Parks feature an endless range of outdoor activities, with individual Message-On-Hold programs highlighting the best each park has to offer.
According to Karen Miller, Director of Marketing at Kentucky Department of Parks, “Message-On-Hold has been very beneficial for us. It has provided the perfect opportunity to inform callers about all they can experience at our parks. We see this service as one of our most effective marketing tools.”
Certain park locations also use the on-hold program to inform potential visitors about their unique natural wonders. For instance, “Carter Caves” boasts 20 twisting underground caverns and a 30-foot underground waterfall. “Natural Bridge” features a natural sandstone arch that spans 78 feet long and 65 feet high. And “Cumberland Falls” is home to a rare moon-bow (a natural phenomenon not found anywhere else in the Western Hemisphere!). So start packing for a great vacation!
Ms. Miller also had the following to say about her organization’s relationship with HOLDCOM: “Being a state agency, the image we convey to our callers is very important to us, and HOLDCOM provides us with a great image. The HOLDCOM personnel that we work with has always been great. They have walked me through all the processes needed to provide the best experience for our callers. They remind me when it’s time to update the scripting and they provide me with plenty of leadtime to make my changes. I appreciate all the help they provide with the copy.”