message-on-hold |
Here at HOLDCOM, we’ve always embraced new digital technologies while also being sensitive to our end-user’s technology comfort level. Although these units are still functioning and working fine, the digital conversion that’s sweeping the country has forced the cassette tape into extinction rendering them obsolete. If you’re still using cassette based Message-On-Hold equipment, now’s the time to upgrade. Unlike the firm date of June 12th for your television system, we don’t have a specific date that cassette tapes will cease being available. With analog cassette tapes in short supply they will soon be obsolete! Since your Message-On-Hold Autoloader system relies upon cassette tapes for program loading, it is now in jeopardy. Now is the time to protect your program and keep it running before cassette tapes become unavailable. To help you make this equipment transition, HOLDCOM has an exclusive offer for our clients still utilizing Cassette Tape load equipment. Join the digital conversion and upgrade your Message-On-Hold equipment. Contact your Client Relations representative at cr@holdcom.com or call us at 800-666-6465 to learn more.
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Now that cassette tapes have fallen out of fashion, some clients are asking us what they can do with their old tapes now that they’ve upgraded to new digital equipment. Flickr artist iri5 is turning tape into art! Check out more photos from this artist at
June 12th will mark the day television viewing will jump into the twenty-first century with digital transmission of the signal. For those of you who have been using a cable box or satellite system, this day will come and pass with no notice or interruption of service. But for millions of households, June 12th may come as a big surprise when they sit down to relax and watch their favorite television show or sporting event.
The digital bug has bit many industries over the years. Record companies who never thought people would want to buy one song at a time quickly came to an abrupt reality and started negotiating deals with online suppliers like Apple, Rhapsody, and others. Other companies like Kodak were quick to embrace the digital revolution and created on line solution for sharing, storing and ordering prints on line. Here at HOLDCOM, we’ve always embraced new digital technologies while also being sensitive to our end-user’s technology comfort level. Although many of you have upgraded to new technologies including remote load systems, internet based systems and flash drive & CD based equipment many clients have chosen to stay with their cassette based systems. Although these units are still functioning and working fine, the digital conversion that’s sweeping the country has forced the cassette tape into extinction rendering them obsolete. Unlike the firm date of June 12th for your television system, we don’t have a specific date that cassette tapes will cease being available. With analog cassette tapes in short supply they will soon be obsolete! Since your Message-On-Hold Autoloader system relies upon cassette tapes for program loading, it is now in jeopardy. Now is the time to protect your program and keep it running before cassette tapes become unavailable.
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A few words about getting the most out of Message-On-Hold communication... When selecting music for Message-On-Hold applications, think "background," not "drama." Choose selections that are relatively consistent in volume. Avoid music themes that have dramatic crescendos and very quiet passages - especially if you have a lot of copy in your message. Many classical and orchestral music selections have this type of variety. Although the volume can be adjusted to compensate, in many cases the dramatic effect that the music creates can conflict with the message itself. If you want to sound hip, intelligent, or upscale, that's fine. Just be sure to select music selections that are consistent with your corporate or organizational identity. When in doubt, stick with the middle of the road like easy listening, light jazz, or uptempo contemporary. And don't forget to update your script and music selections frequently to keep your Message-On-Hold program fresh and effective.
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